On behalf of our client, a software solutions company, we are looking for a CRM Manager (Turkish Speaking) to be based at their offices in Larnaca, Cyprus.
Main Duties and Responsibilities:
- Takes full ownership of the Turkish market, driving strategy, execution, and data-driven activations
- Stays up-to-date with Turkish trends, hot topics, and media, particularly in football and gaming
- Updates and manages the Turkish web and mobile platforms, ensuring accurate translations, engaging content, and relevant updates
- Plans, executes, and reports on quarterly and monthly marketing campaigns for our product verticals (Sport & Casino)
- Creates compelling Turkish copywriting from scratch or adapts existing editorial concepts together with the TR content team
- Develops, schedules, and implements CRM campaigns using Email, SMS, and Tele-Marketing tools tailored to the Turkish market
- Analyzes campaign performance to refine strategies and improve engagement and activity
- Conceptualizes and delivers effective internal and external marketing promotions, ensuring seamless execution
- Collaborates with copywriters, designers, customer support, and marketing managers to align campaigns with brand objectives
- Maintains the Social Media strategy together with the Social Media team to grow and engage the Turkish audience
- Analyzes data from Email, SMS, and Tele-Marketing campaigns to optimize future activations
- Contributes ideas and recommendations to improve engagement and retention strategies.
- Fosters constructive working relationships with team members across departments.
Job Requirements:
- Bachelor’s degree in Marketing or in a similar field
- At least 1+ years’ experience CRM / Marketing is preferred
- In depth understanding of the Turkish culture and mentality
- Fluent in Turkish and English, in both verbal and written form
- Knowledge about the Turkish online market, including trends, audience preferences, and competitive landscape
- Experience in dealing face to face with Customers
- The ability to work in an entrepreneurial, fast-paced culture and innovative marketing team, but also able to demonstrate an in-depth understanding of core processes and principles
- Ability to effectively manage multiple projects/tasks of varying complexities, meet deadlines and work well under pressure
- Basic HTML knowledge will be considered a plus
Benefits:
- Gym/Fitness monthly allowance
- Fruits and drinks in the office
- Medical Insurance
- Team building events and outings
- Discretionary annual performance bonus
All CVs will be handled with the utmost confidentiality.